Case studies / Event Makers (a high school project)

Event Makers: how it all started

events

  • Started in marketing in 2014
  • 3 years of events powered by social media

High school in Dębica, first year, I didn’t know anyone. So I threw a party and invited people through Facebook. They came. I earned my first money, and that’s how Event Makers started.

For three years a friend and I ran parties in fire station halls, community centres and bigger venues. Promotion went through Facebook, Instagram, Snapchat and posters in schools. Nobody called it a sales funnel, but it was one: if the post didn’t work, the room stayed empty.

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